When it comes to the Web, many Realtors think that just building a decent website is enough to attract clients to it. “If you build it, they will come,” they think. They leave their website traffic generation strategy to search engine hits alone. But in reality that won’t work. Real estate professionals need to advertise their websites to make them successful. While search engine hits definitely are in the cards, getting a page one search engine ranking takes some effort.
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A fact sheet prepared for your for sale by owner home will prove to be one of the strongest marketing tools. Fact sheets, sometimes referred to as home brochures, are usually attached in a weather case to the For Sale sign in the yard of the home. You can also place them inside your home to give to buyers. It is a good practice to pass out fact sheets at open houses and home showings.
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FSBO site operators must be going through difficult times as they are resorting to marketing hype that should cause one to question everything they say.
In a recent post one FSBO operator claimed that the true commission you pay on a sale of your home could be as high as 60% or even 90% not 6% or less. Their rational is that you are really only paying commission on your equity.
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Programming will be aired on Visitors Network, ItsMyFaith, IndiePix, Hip Hop and the Comedy & Games channels. Those channels will air in Germany, France, Sweden, Austria, Luxembourg, Liechtenstein, the Alto Adige region of Italy, Serbia, Montenegro, Bosnia Herzegovina and Croatia with other European markets following in Q2 - 2008.
United States programming on DirecTV and syndication throughout Europe will increase the SearchHomesOnTVsm “world wide” exposure to well over 145 million households. All shows will be broadcast in English with Multilanguage subtitles added.
“We believe the level of interest in the European market place will be huge on two levels. Europeans have a curiosity in viewing the American life style, architecture and design. More importantly, the strength of the Euro has created an unprecedented investment opportunity; current exchange rates are basically allowing for a 50% discount when acquiring US property.” stated John Giaimo, President SearchHomesOnTVsm.
SearchHomesOnTV.com is offering promotional pricing that includes the broadcasting of a 40 second commercial of a home for two weeks in the US and European markets for $149.00 (this is a limited time offer providing a $250 discount).
For more information visit www.SearchHomesOnTV.com
Given the American obsession with litigation, it’s somewhat amazing that legal experts could not recall a case of a home buyer who may have overpaid suing a real estate agent before Marty Ummel came along.
Legal and real estate experts say that Ummel and her husband, Vernon Ummel, should have done their homework better before purchasing their four-bedroom home in a luxury development outside of San Diego in 2005 for $1.2 million, a price that the Ummels say was as much as $175,000 more than what similar houses in the development sold for.
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GARDNERVILLE, Nev.–(BUSINESS WIRE)—-SearchOnTV, Inc. announces the premier of the first nationally televised “For Sale By Owner” show, “Search Homes On TV” to air each week on satellite and many local cable channels commencing on January 9, 2008. The show will feature homes available for immediate sale as offered by the home owner.
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Consumers are increasingly searching for homes online, and if a seller’s listing can’t be found by people searching for homes on the Internet, that means there is a certainty that the searcher will not buy a home from that seller, but from one of the other people on the search results page. To help home sellers get at the top of the first search engine pages, Fizber.com, a new and innovative property listing website, has recently released a new powerful marketing tool which allows home sellers change the title and description shown in the search results for their property listing.
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This SCAM will work for any big ticket item…read on.
I had a property for sale on eBay for $389,000. The property was located in Tennessee, it had a home and a school on it, twelve acres of property total. The auction was a good deal, the property was easily worth a half million but the owners needed to sell. So I get an email from a guy named Victor. He wrote me and said, “I want to find out more about that property. Could you tell me more and the let me know the price?” He saw an ad that I put on an FSBO site so I sent him to the eBay auction. He said, “Oh, I love it, this is perfect, this is what my family and I have been looking for. We really like this property.”
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A few years back when I was teaching “Introduction to Real Estate Consulting” at boards and associations, it was common for agents, brokers, and managers who didn’t understand consulting to dismiss it as “discounting.” This type of comment was always amusing to me because, in fact, I developed my consulting model as an anecdote to discounting.
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